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BPTP Ltd announced an investment of INR 1,200 crore to develop its luxury residential project, Downtown 66, located in Sector 66, Gurugram. The project will include 504 apartments and is being funded mainly through internal accruals. Construction work has already begun, with completion expected in the next four years. The company is targeting revenue of over INR 2,500 crore from the development, with apartment prices starting at INR 5.32 crore. It also recently launched Skynest in Greater Faridabad with an investment of INR 1,100 crore amid rising demand in the NCR housing market.
Realty firm BPTP Ltd has confirmed an investment plan of INR 1,200 crore for the development of its luxury housing project Downtown 66 in Sector 66, Gurugram. The project forms part of the company’s broader expansion strategy in the NCR residential market and will feature 504 apartments. Advertisement
The company has stated that the project is being developed with an estimated investment of around INR 1,200 crore, primarily supported through internal accruals. Construction activity at the site has already commenced, and the project is expected to be completed over the next four years.
BPTP Ltd is targeting total revenue of more than INR 2,500 crore from the project, while apartment pricing is set to begin at INR 5.32 crore. The company’s Chief Business Officer indicated that Gurugram continues to see strong demand for premium residential projects, driven by changing buyer preferences toward integrated and lifestyle-focused communities. He further noted that homebuyers are increasingly prioritising walkability, wellness, social infrastructure, and curated living experiences over traditional housing formats.
The company also expanded its portfolio last month with the launch of Skynest in Sector 80, Greater Faridabad. That project involves an investment of around INR 1,100 crore and includes 325 residential units, further strengthening its presence in the luxury housing segment.
With land prices rising across Gurugram, Noida, and Greater Noida, developers in the region are increasingly focusing on premium and ultra-luxury housing projects. Data from PropTiger shows residential sales in the Delhi-NCR region increased by 11 per cent to 9,447 units in the January–March 2026 period compared to 8,477 units in the same period last year. New housing supply also rose by 29 per cent to 10,230 units from 7,952 units, while average housing prices in the region recorded an annual increase of 18 per cent.
Source PTI
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