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First-time investors are increasingly opting for plotted-developments due to their strong appreciation potential and long-term capital-growth. A Magicbricks survey of 2,200 homebuyers found that 58% preferred plots, with Bengaluru (36.5%), Chennai (11.0%), and Lucknow (8.9%) leading demand in Q4 2024. Mid-sized plots (1,000-2,000 sq. ft.) accounted for 46.76% of demand, while 50.83% of buyers sought plots under INR 50 lakh. Hyderabad's average plot-price was INR 2,765 per sq. ft., with Shadnagar and Kadthal as key-hubs. Gurugram and Noida remain premium-markets, but Greater Noida, at INR 7,654 per sq. ft., offers an affordable investment-opportunity.
Plotted developments are becoming the preferred choice for first-time investors due to their strong appreciation potential and long-term capital growth. A recent Magicbricks survey of approximately 2,200 homebuyers found that 58% of respondents favored investing in plots, significantly outpacing interest in commercial spaces, which accounted for 17.1% of demand. The trend underscores a growing inclination toward land investments, driven by factors such as affordability, flexibility in development, and potential for high returns.
The Q4 2024 (October-December) report highlights that Bengaluru led the demand for plots, contributing 36.5% of the total interest in this segment. Chennai followed with an 11.0% share, while Lucknow accounted for 8.9%. Interestingly, among all cities surveyed, Lucknow exhibited the highest percentage of buyers opting for plots, with 42.66% preferring them over other property types. This data suggests that tier-2 cities are emerging as hotspots for land investment due to their relatively lower prices and development potential.
The report further reveals a distinct preference for mid-sized land parcels. Plots ranging between 1,000-2,000 sq. ft. dominated demand, comprising 46.76% of total transactions. This trend suggests that buyers are looking for plots large enough for residential or mixed-use development while maintaining affordability. Additionally, 50.83% of investors focused on plots priced up to INR 50 lakh, reinforcing the increasing appeal of budget-friendly land investments.
Hyderabad has emerged as a key city for plotted developments, with an average price of INR 2,765 per sq. ft. The primary supply hubs in the city include Shadnagar, Kadthal, and Sadashivpet, which are gaining traction due to ongoing infrastructure development and connectivity improvements. Similarly, Lucknow and Chennai have been identified as promising destinations for land investments, with average plot prices at INR 2,836 per sq. ft. and INR 3,208 per sq. ft., respectively. These relatively affordable rates make them attractive options for investors seeking high-growth potential.
On the other hand, plotted developments in Gurugram and Noida are positioned as premium investment opportunities due to significantly higher price points. In Gurugram, the average plot price stands at INR 21,901 per sq. ft., while Noida commands INR 22,523 per sq. ft. These figures highlight the exclusivity of these markets, making them accessible primarily to high-net-worth investors. However, Greater Noida offers a more affordable alternative within the National Capital Region (NCR), with an average price of INR 7,654 per sq. ft. This relatively lower cost, combined with rapid urban expansion and improved infrastructure, positions Greater Noida as a compelling investment destination for buyers seeking long-term gains.
Overall, the rising preference for plotted developments among first-time investors reflects a shift in market dynamics, with affordability, flexibility, and growth potential playing key roles in investment decisions.
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