Bigbasket, a leading Indian online grocery store, is venturing beyond groceries with the launch of BB Matrix, a software platform designed to streamline supply chains for businesses. BB Matrix operates as a Software-as-a-Service (SaaS) platform, accessible through a subscription model. The platform offers a Warehouse Management System (WMS), a Transport Management System (TMS), and an Order Management System (OMS). Bigbasket claims BB Matrix can reduce transportation costs by up to 50% and delivery times by up to 60%. The platform targets various sectors and international markets, marking Bigbasket's shift to broader business solutions.
Bigbasket, a leading Indian online grocery store, is venturing beyond groceries with the launch of BB Matrix, a software platform designed to streamline supply chains for businesses. This move leverages Bigbasket's decade-long experience managing a complex e-commerce supply chain, efficiently handling millions of orders and ensuring timely deliveries (Source: Business Standard).
BB Matrix operates as a Software-as-a-Service (SaaS) platform, accessible through a subscription model, eliminating the need for businesses to purchase and maintain intricate software. The platform offers three core features. A Warehouse Management System (WMS) optimises warehouse operations, including inventory tracking, storage, and order fulfilment. A Transport Management System (TMS) streamlines the transportation process, allowing businesses to find the most efficient and cost-effective delivery routes. And an Order Management System (OMS) provides real-time order tracking and helps businesses manage customer inquiries efficiently.
Bigbasket claims BB Matrix can significantly improve a company's supply chain efficiency. They estimate potential benefits include reduced transportation costs by up to 50%, shorter delivery times by up to 60%, and improved visibility and control over the entire supply chain.
BB Matrix has ambitions beyond the Indian market. The platform is designed to cater to a wide range of businesses across various sectors, including manufacturing (worth over USD 400 billion in India [source: IBEF]), automobiles, and consumer goods. Bigbasket also plans to offer BB Matrix in international markets like the US, Middle East, Southeast Asia, and Africa.
The launch of BB Matrix reflects the increasing importance of efficient supply chain management. With the rise of e-commerce and globalisation, businesses need robust systems to manage their operations effectively. According to a recent Gartner report, the global market for supply chain management software is expected to reach USD 62 billion by 2028, indicating a significant growth opportunity for BB Matrix.
The launch of BB Matrix marks a significant shift for Bigbasket. The company is evolving from being just an online grocery store to a provider of broader business solutions. This move could help Bigbasket diversify its revenue streams and establish itself as a leader not only in the e-commerce space but also in the supply chain management sector.
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