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DDA sells a whopping 2,300 flats within 100 days of launching its housing scheme

Synopsis

Almost 100 days after its launch, the Delhi Development Authority (DDA) has successfully sold nearly 2,300 flats. The housing scheme, which began on a 'first-come, first-served' basis in June, offered 5,600 flats in various configurations across Jasola, Rohini, Dwarka, Lok Nayak Puram, Narela, and Siraspur areas. 2BHK units in Dwarka, priced between Rs 1 crore and Rs 1.2 crore, were quickly snapped up. The surge in sales was attributed to measures like allowing the combination of two flats and physical property visits before purchase.

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The Delhi Development Authority (DDA) has witnessed a surge in housing scheme sales, with close to 2,300 flats finding buyers just shy of 100 days since its launch. The DDA initiated the scheme on June 30, 2023, employing a 'first-come, first-served' approach and offering a total of 5,600 flats in one, two, and three BHK configurations across prominent areas like Jasola, Rohini, Dwarka, Lok Nayak Puram, Narela, and Siraspur.

Demand for 2BHK units in Dwarka, ranging between Rs 1 crore and Rs 1.2 crore, reached a crescendo, resulting in their rapid sell-out within a matter of days. DDA officials attributed the upswing in sales to a series of strategic moves, including the allowance of combining two flats (referred to as "jodi flats") and the provision for potential buyers to physically inspect the properties before making their purchase decisions.

According to the DDA, their housing inventory comprises approximately 40,000 flats scattered across different locations in the city, encompassing Narela, Jasola, Rohini, Dwarka, and Siraspur.

One DDA official reported that among the nearly 2,300 flats sold, a substantial 800 flats were allotted in the Economically Weaker Section (EWS) category in Narela, marking a promising trend towards greater interest in EWS flats. 

The official also shared that several measures to boost sales were recommended by Lieutenant Governor V.K. Saxena, who also chairs the DDA. These measures include aggressive advertising of the schemes on various social media platforms and other advertising avenues. The DDA has also enlisted the services of a real estate consultant to explore methods for maximizing sales and reducing inventory.

In August, the DDA removed the restriction that prevented homeowners from acquiring a second home in DDA housing schemes within Delhi. Now, buyers can purchase a DDA house or flat even if they already own property registered in their name in the national capital.

Another official noted that in the past, flat allotments were made through lotteries, and buyers had no opportunity to view the property they were purchasing. However, the new system permits prospective buyers to physically visit the properties they intend to purchase. Furthermore, the DDA now allows the consolidation of adjacent flats on the same floor, further incentivizing potential buyers.

The region's appeal has also been bolstered by the construction of a police station, a hospital, the introduction of new DTC routes, and the inauguration of a new metro corridor in Narela, making it an even more attractive prospect for buyers, according to the official.

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